Team RWB’s AUSA Debut: Strengthening Veteran Connections

Jordyn Nguyen representing Team RWB at AUSA 2023.

Big news, Team RWB family: we’re hitting up the AUSA (Association of the United States Army) Conference for the first time ever this year, and we’re bringing the heat. You’ll find us at Booth #361 in the Veterans Pavilion, right in the heart of the military/defense community. If you’ve never been, AUSA is the place where the Army and defense industry heavyweights come together to talk shop. And for us, it’s an opportunity to connect directly with the people who matter most—our veterans, active-duty military, and the community we serve.

Why This Matters

Showing up at AUSA isn’t just another event on the calendar. This is huge for Team RWB and the veteran community as a whole. AUSA is where decisions get made, ideas get shared, and resources come together to better support the military community. And that’s exactly why we’re there.

Team RWB’s mission is to enrich the lives of America’s veterans by forging strong connections through physical and social activity. The people walking the floors at AUSA are exactly the ones we’ve dedicated ourselves to supporting—active duty service members transitioning into civilian life, veterans looking to stay connected, and defense professionals who understand the challenges we face.

We’re not just talking—we’re showing up, getting loud, and making sure everyone knows that Team RWB is here to serve.

What’s Going Down at Booth #361?

You’re not going to want to miss the action at our booth. Here’s a quick rundown of what we’ve got lined up:

  • Pull-Up Contest: Ready to show off your strength? We’re hosting a pull-up contest right at our booth. It’s more than just bragging rights—we’re all about pushing limits and finding new ways to challenge yourself.

  • Special Giveaways: OG’s know one of the best parts of AUSA is the sweet swag. (Spoiler alert: it’s awesome.)

  • On-the-Spot Membership: Not part of Team RWB yet? Now’s your chance to sign up and get connected right there. No hassle.

  • Free Red Shirts: You know the ones—those iconic red Team RWB shirts that you see everywhere. We’ve got them ready for you.

The Importance of VSOs Like Team RWB

Veteran Service Organizations (VSOs) like Team RWB are critical in bridging the gap between the military and civilian worlds. AUSA is the perfect place to highlight how we, along with other VSOs, are stepping up to provide real support and resources.

Our veterans are transitioning from from fatigues to fitness gear. And organizations like ours make sure that there’s a community waiting to support them. Whether it’s through physical fitness events, social meetups, or online camaraderie, Team RWB offers more than just a community—we offer purpose and connection. That’s the kind of resource our military and veteran community can’t afford to be without.

Shoutout to Our Partners

We couldn’t do this without some serious backup from our partners. Huge thanks to Pluto, A Creative Content Agency, for designing our media and making sure we look sharp at the event. Their work helps us tell our story in a way that resonates with both the military and the public.

A big thanks to Showtime Photo Booth for providing us a photo wall to make sure TEAM RWB stands out. They have been capturing memories since 2013 in Canada, the USA, and the United Kingdom and bring an added element of fun to our event.

See You at AUSA

Whether you’re a longtime Team RWB member, a veteran looking to reconnect, or someone who’s curious about what we do—swing by Booth #361. This is more than just a booth at a conference. It’s a chance to see firsthand how Team RWB is making a difference in the lives of America’s veterans.


Jordyn Nguyen

Jordyn comes from years of social media and marketing experience in various sectors such as online retail, military/LEO health & fitness, and real estate. She has a bachelor's degree in Fine Art with a double concentration in Photography & Digital Media from Wayne State University.

Jordyn lives in Metro-Detroit, MI with her husband. She is an avid reader who enjoys cooking, traveling, photography/design, and Korean TV.

https://teamrwb.org/jordyn-nguyen
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